Lorus is one of the brands made and marketed by the world famous Seiko Watch Corporation. Lorus was first launched in Australia in 1982 and was an instant success, offering not only affordable products, but ones with high design and technology qualities.

Taking advantage of the huge commitments to technology advancement made by the Seiko Watch Corporation, Lorus now offer a huge range of quartz analogue watches in its product collection, alongside all the digital, duo-display and alarm-chronographs.